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Fire protection · Massachusetts · in proposal

Fire Protection Operations Hub.

A custom operations platform for a Massachusetts fire protection company. Three pipelines, an automated renewal engine, QuickBooks sync, an AI receptionist, and a paired marketing site, replacing a stack of disconnected tools and a renewal process that lived in someone's spreadsheet.

$119K
Projected protected recurring rev / yr
$24K
Cost in year one
~5 mo
Projected payback
/ the situation

Renewal revenue was leaking through the cracks.

Annual fire protection inspections are recurring revenue by definition. Every customer with installed equipment owes one every year, in the same month, for as long as they own the building. On paper, that's a nearly perfect retention business.

In practice, the team was tracking renewals out of a spreadsheet, calling customers when they got around to it, and watching jobs slip to whichever competitor remembered first. The revenue was already earned. It just wasn't being defended.

/ what we built

One platform. Three pipelines. The renewal engine on top.

  • Three operating pipelines for new install, service, and inspection renewals, modeled to match how the team actually works the calls and the calendar.
  • The renewal engine. Automated outreach at 90, 60, and 30 days before each customer's renewal date. SMS, email, and a dispatch task on the day. Nothing slips because nothing is in someone's head.
  • AI receptionist on the front line. Takes calls after you've closed, qualifies, books service appointments straight into the dispatch board.
  • QuickBooks sync so invoicing isn't a retyping tax. Jobs close, invoices fire, payments reconcile.
  • Paired marketing site. Real lead capture wired into the CRM, SEO targeting the exact trade and service area. Not a dead inbox.
/ the math

The renewal engine pays for everything else.

The renewal volume already exists in the customer base. The build doesn't generate it. It just makes sure none of it leaks. At current volume, a conservative recovery rate on the renewals most at risk projects roughly $119K a year in protected recurring revenue, against $24K of cost in year one.

That math is conservative on purpose. If the numbers don't work, we don't take the project. They worked.

/ in proposal · ships when signed

This page is the early sketch of the case study. Once the engagement is live, this expands into a full writeup of the build. Screenshots of the actual configured pipelines, the renewal engine logic, the AI receptionist transcripts, and the real numbers as they come in.

/ same shape, different trade?

Most service businesses are sitting on a renewal book they aren't defending.

If your business has recurring revenue locked into customer relationships, like annual inspections, contracts, service plans, lease renewals, or recurring deliveries, the same engine ports. Different pipelines, same shape.

Run the math on yours